Supervisor, Strategy

Agency PHD
ID 2021-1656
Location
US-NY-New York
Category
Planning/Strategy
Type
Full Time

Overview

PHD is a global communications planning and media buying agency network delivering smart strategic thinking and creative innovation for the world’s leading brands. Brilliant media thinking is in our DNA. 

 

A culture of thought-leadership, creativity and innovation has seen us grow from a challenger agency in the UK, to a global leader with over 6,000 employees in over 100 offices worldwide.

 

We combine the latest industry insight with the best creative minds to produce planning innovation and create award-winning work for some of the world’s largest advertisers. 

 

Finding a better way is our ethos and sums up how we approach everything – from a new client brief to the way we work.

Qualifications

  • Minimum of 3 to 4 years of media planning experience; integrated experience desired, bachelor’s degree preferred
  • Proven skills in analytical and strategic thinking, project management, presenting, and communication
  • Clear understanding of the media process and digital landscape
  • Media, syndicated research and proprietary analytics tools experience – i.e., MRI, Nielsen Adviews, eTelmar
  • Action-oriented – ability to identify issues and solutions as well as anticipate consequences
  • Ability to work independently or as part of a team, to delegate and manage the workloads of others

Responsibilities

The Supervisor is the day-to-day liaison between the client and the media community. You will ensure the client’s media plans are developed and implemented. This not only involves working closely with the client and with the media community but also includes working closely with the various departments and/or partner agency.

 

Management

  • Supervise the Strategist and Assistant Strategist on day-to-day activities
  • Manage the flow of client media-related issues; create solutions and resolve problems.
  • Manage solid client relationships
  • Establish timetables for development of plan

Media Strategy

  • Help develop planning objectives and strategies that coincide with the client’s marketing direction
  • Continually seek a consumer-centric view in all strategic thinking
  • Supervise implementation of integrating offerings and tools
  • Identify opportunities for cross-platform deals, when appropriate
  • Provide point-of-view on various media in the marketplace
  • Create media plan recommendations and alternatives
  • Select media vehicles and determine scheduling
  • Promote creative, innovative approaches to strategically reach the target consumer
  • Analyze competitive activity in the marketplace
  • Present media plans to clients
  • Oversee the execution of a media plan and gauge media performance to determine the extent to which the original objectives and strategies were met

Maintenance

  • Maintain budget control and ensure execution of media plans by authorizing approved media schedules and monitoring buys/schedules
  • Oversee the monthly billing process and make sure invoices reflect media spend accurately
  • Update account team on status of all client projects

Media Expertise

  • Attend meetings and (often) present, both internally and externally
  • Keep abreast of industry trends through advertising and media trade journals

 

PHD is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.

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