Account Executive

Agency OMnet
ID 2021-2102
Location
US-NY-New York
Category
Investment
Type
Full Time

Overview

OMnet is a wholly owned subsidiary of Omnicom Media Group Holdings, LLC and was founded in late 2013. Operating as the principal buying arm of OMG, OMnet creates a private marketplace of premium media by entering into firm media commitments in return for discounts v. the marketplace. All investments are guaranteed and made upfront with Omnicom dollars allowing OMnet to secure discounts from a select group of media partners. While OMnet takes on all the financial risk, we use this platform as a mechanism to provide our 125+ OMG clients a savings benefit on a spend that runs through the program. 

 

The Investment Account Executive reports into an Investment Manager and acts as one of the day-to-day leads for the OMnet Investment Team across all pieces of business for a given OMG client roster. An Account Executive client roster can range from 15-30x clients in total. Account Executives work across and master multiple media disciplines, including Digital, Video, Programmatic, OOH, Print, Local and Network Radio. You fully understand the media landscape (with an emphasis on digital media) and client business by staying abreast of marketplace activity through constant analysis and education, understanding and bearing in mind the client(s) perspective, especially when participating in strategy discussions. You will foster strong and cooperative relationships with multiple business counterparts, including but not limited to, internal OMG account teams (OMD, PHD, Hearts&Science) and external media suppliers. By nature, you are curious and open to investigating unique opportunities to reach a client’s target audience and be able to provide a personal point-of-view, recommendation, and alternative options to the various digital media tools in the marketplace.

Qualifications

  • Bachelor’s degree, preferably with a business concentration in Advertising, Marketing, Finance, Communications, or related field
  • 1-3+ years of media buying, negotiation, and implementation experience in an agency environment
  • Fluent user of Microsoft office – specifically Excel, PowerPoint, and Word
  • Strong knowledge of media math formulas and concepts
  • Strong knowledge of the media marketplace and a drive to constantly learn new trends in the marketplace
  • Strong experience in account and client management is a plus
  • Avid explorer in and user of multi-digital vehicles; enthusiastically strengthens knowledge of the relationship opportunities between on-and-offline media
  • Knowledge of using industry tools such as Prisma, DDS, DCM, Sizmek, ComScore, Nielsen
  • Possesses a basic knowledge of the disciplines underlying these principles e.g. economics, journalism, psychology
  • Excellent presentation skills
  • Conveys thoughts, ideas, feelings, and decisions in a clear, concise, and appropriate manner; demonstrates both good verbal and written skills and also shows strong listening skills

Responsibilities

  • Assist the Senior Manager(s), Associate and Group Director(s) in managing day-to-day operations (i.e., team structure, processes, and internal/external communication)
  • Act in conjunction with the Investment Manager as the primary buying lead for a given client roster, which includes but is not limited to, leading media plan development, research, strategy development, tracking revenue generation, and negotiating media
  • Support the overall investment team in executing media buys, collaborating with digital partners, and coordinating on implementation of insertion orders
  • Develop and train the Assistant Account Executives, provide mentorship, arrange training sessions, and manage their daily workflow/tasks
  • Attend publisher meetings and develop expertise in digital opportunities, new technologies, digital platforms, innovation, research insights and capabilities, industry learning, etc.
  • Participate or lead in direct client communications when appropriate
  • Partially act as the primary guide in training their direct reports on the on the fundamentals of the media planning process, and delegate responsibilities that will simultaneously meet business goals and contribute to the AAE’s development
  • Create timelines to help manage deadlines and time management; provide directional and timely feedback for internal/external teams and be prepared to solve problems outside the box
  • Accountable for results, which can in part be defined as execution of the media plan; measuring media performance and optimizing site/placement after reviewing campaign results; revenue and margin generated on individual transactions; and offering tactical alternatives based on client needs and requests
  • Create timelines to help manage deadlines and time management; provide directional and timely feedback for internal/external teams and be prepared to solve problems outside the box
  • Reports into the Investment Manager

 

OMG is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.

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