Analyst, Digital Activation - Programmatic

Agency Resolution Agency
ID 2021-3454
Location
US-NC-Charlotte
Category
Programmatic
Type
Full Time

Overview

At Resolution, we believe that ALL MEDIA IS PERFORMANCE MEDIA. We take a brand forward approach to performance – considering context and setting expectations. We understand the tension between balancing a brand’s need for recognition with accountability in action. We understand the now and help you grow toward what’s next. 

 

We take the mantra of “Masters of Craft, Resolute in Practice”, as a full-service media agency for high-growth, future-focused clients. With the backing of Omnicom Media Group’s best-in-class industry leadership and marketplace clout, we’ve combined over 200+ experts with omnichannel backgrounds to create the most effective performance offering available. 

 

HQ’d in NY, our 200+ talented team can be found in Charlotte, Chicago, Dallas, LA and Florida.

Qualifications

  • Bachelor’s degree
  • 1-2 years of relevant experience in digital media, advertising, strategy, or partnership
  • Programmatic or agency experience is a plus
  • Proficient in Microsoft Excel
  • Exceptional written and verbal communication skills
  • Ability to think critically and work in a rapidly evolving environment
  • Highly organized, extremely detail-oriented, and ability to multi-task in a deadline-driven environment; ability to work both independently and cross-functionally

Responsibilities

For the Analyst, Digital Activation - Programmatic role, we are seeking candidates with 1-2 years of relevant experience in the field. The Analyst position is responsible for monitoring and co-managing campaign performance, as well as developing a thorough understanding of client goals and objectives. The Analyst works with the Senior Analyst to ensure campaigns run smoothly - troubleshooting technical issues, delivering reports, and optimizing campaigns to client objectives. They also work collaboratively with their peers, sharing trading and campaign insights with the group. As an Analyst, you will work closely with the Programmatic, Ad Operations, and Analytics teams to ensure successful campaign executions.

 

Campaign Management

  • Hands-on learning of programmatic campaign execution and optimizations across multiple DSP’s
  • Effectively co-manage and prioritize multiple live campaigns across channels, with multiple platforms
  • Development of pacing documents to keep track of multiple campaign flights and budgets
  • Completion of trafficking workbooks
  • Own internal resource documents including pacing charts, optimization logs, and 3rd party vendor collateral

Client and Account Management

  • Manage internal and client deliverables, day-to-day communication, and campaign documentation
  • Maintain a current understanding of the account vertical and relevant industry news and updates
  • Collaborate with internal teams and vendors to develop a high-level understanding of the capabilities and limits of the technologies we employ, including DSP’s, DMP, Data providers, Inventory suppliers etc.

Analytics and Insights

  • Executes basic reporting analysis based on identified campaign KPI’s
  • Collaborate with internal Operations and Analytics teams to ensure proper tagging, placement naming conventions, and trafficking processes are followed

 

Putting people first starts with listening and learning. 

Resolution is committed to creating a diverse environment and is proud to be an equal opportunity employer.

We are on a mission is to nurture and harmonize diverse ideas, experience, and people to achieve a united culture of committed, forward-thinking individuals where everyone feels a sense of belonging and representation.

 

Resolution is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.

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