Specialist, Social

Agency OMG23
ID 2021-3494
Location
US-CA-Burbank
Category
Social
Type
Full Time

Overview

OMG23 is the Omnicom Media Group agency dedicated to Walt Disney Studios, Disney+ and Disney’s multiple television networks. At OMG23, we have the privilege of partnering with Disney on the planning, buying and implementation of its integrated ad campaigns for some of the entertainment industry’s most iconic brands. Our Walt Disney Studios team works on titles that include a wide variety of blockbuster films distributed under the Walt Disney Studios, Marvel Studios, Lucasfilm, Pixar Animation Studios, Walt Disney Animation Studios, 20th Century, and Searchlight banners. We are also proud to be Disney’s Agency of Record for their premier television networks including ABC, ABC News, Disney Channels, Freeform, National Geographic and FX. We live movies and TV. If you do too, see below for an opportunity to join our team. 

Qualifications

We encourage you to apply if the below describes your experience and talents: 

 

  • Bachelor’s degree in marketing, advertising, or communications 
  • Minimum of 1-2 years of experience in paid social execution including planning, executing, and optimizing 
  • A solid understanding of all major biddable platforms Facebook Power Editor, Twitter Ads, etc. 
  • Strong team management and interpersonal communication 
  • Ability to collaborate and work as part of a team 
  • Strong presentation skills  
  • Excellent skills in Word and PowerPoint 
  • Mastery of intermediate Excel skills 
  • Knowledge of ad serving, tagging, and media billing tools a plus 

 

Responsibilities

The Specialist, Paid Social is responsible for managing the execution of Disney’s paid social media plans. The Specialist is responsible for working with the Social team across their specialty platforms to execute campaign strategies supporting the client goals. 

 

Responsibilities include:  

 

  • Strong knowledge of the paid social landscape and best practices (including Facebook, Twitter, Instagram, Snapchat, Pinterest) 
  • Development of paid social tactics for current campaigns including implementation and maintenance of multiple, simultaneous media plans 
  • Build strong relationships with client counterparts and help manage day-to-day relationships, overall problem solving, and troubleshooting  
  • Develop complex audience targeting 
  • Manage daily budget pacing and understand basic bid management and optimizations 
  • Report and analyze on key performance indicators and identify opportunities for improvement 
  • Thorough QA of all campaign executions and reporting 
  • Check for accuracy, timeliness and quality of all outputs 
  • Optimize content calendars and search and social plans to produce rigorous and clean data 
  • Ability to write clearly and concisely and present orally in an articulate and confident manner 

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