As every CMO knows, employing technology, data and analytics to business challenges is the cost of entry, not a nice to have. Unlocking the value of consumer data can deliver growth, revenue and ROI, and create differentiation to stay on top. Real-time action is instrumental in driving results within a highly fragmented marketplace.
Annalect is the data and analytics division of Omnicom that provides a variety of services to our clients and media agency partners. As a company, we serve as the foundational data and technology layer in which analytics and insights can be accessed through a single lens. Our main goal is to advance our clients’ advertising and marketing strategies through the use of smart data and technology application that unlock insights and drive business results. Annalect’s unique approach to data and technology – one that relies on transparency, neutrality, and interoperability – allows us to deliver purpose-built and scalable solutions that make data actionable. We have teams of analysts, data and marketing scientists, consultants, and technical experts to help us meet the business goals of our clients.
Join our dynamic and diverse team at Annalect – data solutions for marketers, by marketers.
Planit is a highly configurable and complete solution for capturing, consolidating, and reporting on local media activity across various markets. Once the data is entered, it is then aggregated, validated and available via a suite of custom and ad-hoc reporting tools.
The Senior Client Solutions Manager is non-technical role that is responsible for the overall deployment and on-going, local/regional support for specific clients using the Planit, OMG’s global media planning consolidation platform. The Senior Client Solutions Manager should also act as the product expert and ensure that the final deliverables meet the approved requirements.